BaBylissPRO introduces a revolutionary, state-of-the-art styling tool applying cryotherapy benefits to hair. Heat can extract moisture from the hair - CryoCare The ColdBrush adds moisture back in, hydrating the hair, improving the look and condition. Reaching below-freezing-cold temperatures, The ColdBrush transfers moisture from the air into the hair shaft, aligning each strand, revitalizing the hair, making it softer, smoother and shinier. Hair looks and feels amazingly healthy.